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RR Donnelley Unveils Breakthrough Technology: Fully Variable Offset Printing

05/04/2009

Combines the Variable Imaging Capabilities of Inkjet with the Economics and Paper Flexibility of Conventional Print

CHICAGO--(BUSINESS WIRE)--May. 4, 2009-- R. R. Donnelley & Sons Company (NYSE:RRD) today announced its latest imaging technology breakthrough, which combines the full variability of inkjet imaging with the speed, quality, flexibility and economics of offset materials. Developed in-house, the proprietary technology will be deployed on presses within RR Donnelley’s production platform in 2010 and beyond.

"This innovation opens the door to significantly more flexible and affordable targeted print communications," said Thomas J. Quinlan III, RR Donnelley’s President and Chief Executive Officer. "This advance enables variable imaging at higher speeds, across wider webs and on a broader selection of papers and label materials. For the first time, it brings offset economics to variable imaging."

Developed by RR Donnelley engineers under the code name Apollo, this technology also offers enhanced variable imaging capabilities, such as jetting MICR and other specialty offset inks onto a wider range of paper stocks.

John Paloian, RR Donnelley’s Chief Operating Officer added, "Direct mail and label imaging are just two of the applications for which this new technology will deliver superior quality and value. We developed this proprietary technology in response to customers’ demand for improved performance and affordability. We believe that it will not only change the way that variable imaging is accomplished, it will broaden the number of applications for this important technology."

According to Mary Lee Schneider, RR Donnelley’s Chief Technology Officer, "the company features more than 1,000 commercial and proprietary units with digital capabilities. Included among those are conventional long run presses that have been retrofitted with the company’s high speed, high quality digital color capabilities. This breakthrough comes close on the heels of the 1200 dpi 4 color inkjet press that we announced in 2008."

RR Donnelley’s growing list of proprietary imaging technologies positions the company to move into applications beyond putting ink on paper.

"This new technology signals clearly that RR Donnelley’s active R&D pipeline is delivering important imaging breakthroughs that will have broad applications for our customers across the world," concluded Quinlan.

About RR Donnelley
RR Donnelley (NYSE:RRD) is the world’s premier full-service provider of print and related services, including business process outsourcing. Founded more than 144 years ago, the company provides products and solutions in commercial printing, direct mail, financial printing, print fulfillment, labels, forms, logistics, call centers, transactional print-and-mail, print management, online services, digital photography, color services, and content and database management to customers in the publishing, healthcare, advertising, retail, technology, financial services and many other industries. The largest companies in the world and others rely on RR Donnelley’s scale, scope and insight through a comprehensive range of online tools, variable printing services and market-specific solutions.

For more information, and for RR Donnelley's Corporate Social Responsibility Report, visit the company's web site at www.rrdonnelley.com.

Use of Forward-Looking Statements
This news release may contain "forward-looking statements" as defined in the U.S. Private Securities Litigation Reform Act of 1995. Readers are cautioned not to place undue reliance on these forward-looking statements and any such forward-looking statements are qualified in their entirety by reference to the following cautionary statements. All forward-looking statements speak only as of the date of this news release and are based on current expectations and involve a number of assumptions, risks and uncertainties that could cause the actual results to differ materially from such forward-looking statements. Readers are strongly encouraged to read the full cautionary statements contained in RR Donnelley's filings with the SEC. RR Donnelley disclaims any obligation to update or revise any forward-looking statements.
 

RR Donnelley Investor Contact:
Dan Leib
Senior Vice President, Treasurer
312.326.7710
dan.leib@rrd.com
RR Donnelley Media Contact:
Doug Fitzgerald
Executive Vice President
Communications
630.322.6830
doug.fitzgerald@rrd.com

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